Guest post by Vickie Nauman, Founder & Owner of CrossBorder Works, an entertainment/tech consultancy and advisory film
Over the last 15 years, digital music has journeyed along an unpaved road, wending its way into our new connected world using the tools and assumptions of yesteryear. The old/new business constructs have vastly different distribution mechanisms, container sizes, business models, ecosystems, and consumer expectations – but the core around which the industry is built, greatmusic and appreciative fans, remains largely the same.
Recently, an expert in VR told me that the format was in its “iPhone 1” moment -- a cool gadget embraced by the tech elite but largely shunned by the mainstream consumer due to high cost and limited utility.
As a songwriter, record producer, and artist, I understand and sympathize with David Lowery and fellow songwriters who recently announced they are suing Spotify, alleging massive copyright infringement.